Paper by Nature Certification

The first pan-European eco-label certifying converted paper products.

What is Paper by Nature?

The European consumer's behaviour has changed in that a product's environmental impact has become an increasingly important factor in their decision making process. The paper sector has responded by incorporating different regulations and recommendations resulting in the creation of numerous labels, some country specific and others concerning only specific paper products. The multitude of labels has only confused the consumer more. Paper by Nature’s objective is to offer European consumers the first global, pan-European, clear and trustworthy reference for converted paper products, integrating the best environmental practices from the selection of raw materials to the final product: the only way to ensure your clients and consumers clearly understand your company's commitment to protecting the Environment.

Why is Paper by Nature® unique?

Paper by Nature is the only existing pan-European eco-label dedicated to converted paper products.

The eco-label was launched by key players from the paper and paper converting industry: federations of converters MECSEA* and FEPE**, and paper manufacturers Stora Enso, UPM Kymmene and ArjoWiggins.

The highly demanding eco-label criteria take into account the products’ environmental impact from the selection of raw materials to the end product. The eco-label includes mandatory requirements relative not only to the fiber’s origins but also the manufacturing methods, conversion and printing of the paper or cardboard. The objectives of these criteria are: reduction of VOC*** emissions, reduction/prevention of environmental and health risks related to hazardous substances, use of paper and paperboard substrate with low environmental impact.

The Paper by Nature® label can be awarded following an audit by Bureau Veritas Certification, the world’s leading certification body.

Paper by Nature Certification: Why Choose Bureau Veritas?

  • Bureau Veritas Certification is the world’s leading certification body providing comprehensive services in the wood industry .
  •  With over 30 million hectares of forestland worldwide verified as well as dozens of international Chain of Custody certifications granted, Bureau Veritas Certification is a global reference in the wood industry.
  • Bureau Veritas Certification offers a wide range of certification and auditing services to help every player in the wood supply chain face the challenges of sustainability, traceability and authenticity of wood products.
  • Relying on a pool of highly qualified wood experts, Bureau Veritas Certification can provide you with customized solutions wherever you operate.


  • How to obtain your certificate?

    Bureau Veritas Certification will perform an in-depth review of your company's scores and, if all the prerequisites are met, will then issue an attestation. Once you have your attestation, you can then contact the Paper by Nature Association who will issue the certificate and also provide a communication kit with tools you can use to demonstrate this success.

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